General

Diaper rash is one of the most common (and frustrating) skin issues in babies. This article breaks down what actually causes it, from moisture, stool, and friction to yeast overgrowth, diet, and diaper materials, and explains why baby skin is especially vulnerable. It also covers evidence-based ways to treat and prevent flare-ups, plus when it’s time to check in with a pediatrician.

Dr. Amy Lee, MD shares her experience of pregnancy at 43, unpacking the “geriatric pregnancy” label, IVF, and advanced maternal age while exploring postpartum recovery and care gaps that inspired her work in maternal wellness and Parasol postpartum products.

As both a physician and a mom, Dr. Amy Lee, MD helped reformulate Parasol’s wipes to meet EWG Verified® standards. Here’s what changed, why it matters, and how she evaluates ingredient safety for sensitive skin.

Innovation at Parasol starts with real parents and real messes. Inspired by a mom navigating a very chaotic restaurant lunch, our new Disposable Bibs and Table Placemats were designed to solve the everyday cleanup struggles other bibs don’t. Thoughtfully engineered, feather-light, and made for life on the go—because mealtime tools should work hard, then disappear.

When we upgrade our products, we do it for one reason: your baby’s skin. Our latest topsheet innovation includes Chamomile Alpha-Bisabolol, delivering 99%+ antimicrobial protection for cleaner, safer diaper changes.

As with any material change, a small number of babies may experience temporary skin sensitivity while their skin adapts. Baby skin is a living ecosystem, and even gentler, more advanced materials can require a short adjustment period.

If your baby shows signs of irritation after a product change, you’re not alone—and you’re not without support. We’re here to explain why this can happen, what to expect, and how we’ll help you find the best next step for your baby’s comfort.

I started Parasol after hearing one constant from parents: “My baby has sensitive skin—and nothing works.” That’s why we built our 100% organic cotton baby wipes: gentler materials, cleaner choices, and more honest progress on environmental impact—plus added Pro-Vitamin B5 to help keep skin hydrated. With third-party certifications like GOTS, EWG Verified, OEKO-TEX® Standard 100, and the Dermatest® Excellent seal, these wipes are designed to care for baby’s skin (and the world they’ll grow up in).

As Parasol has grown, we’ve learned that even the smallest design details can carry meaning in the newborn stage. Guided by parent feedback, our Size 1 artwork evolved to feel more grounding and universally comforting—reflecting the strength, softness, and steadiness families seek in those earliest days.

2025 didn’t slow down—it accelerated. 
As Parasol marks ten years, founder and CEO Jessica Hung reflects on a year defined by velocity, growth, and grounding lessons. From scaling nationwide at Target to redefining success beyond numbers, this is a story about building with heart in a season that demanded everything.

Why we didn’t settle for “good enough.”
Parasol founder and mom of two, Jessica Hung, shares the personal journey that led to RashShield® Protection—powered by Chamomile Alpha-Bisabolol. A story about sensitive skin, ancient wisdom, and building proactive care right into the diaper.