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Founder of Parasol, Jessica Hung holding a baby

Creating a New Standard of Care

Hi, I’m Jessica, co-founder of Parasol, a proud mom of two, and a first-generation immigrant from Taiwan. My story, like Parasol’s, has always been about possibility: the belief that we can take life’s hardest challenges and turn them into something meaningful.

In 2015, a dear friend confided that she was struggling to find diapers made with clean ingredients that were soft enough to keep her babies comfortable and free from painful rashes. Full determination and love (with no background in diaper making or e-commerce), I set out to reimagine what baby care could be.

That journey led me across 26 countries and four continents, learning from suppliers, scientists, artisans, and parents. Piece by piece, I gathered the insights that shaped Parasol into what it is today: diapers and wipes that are as gentle as they are effective, made with care for both babies and the world they’ll grow up in.

Every essential we create carries not just innovation, but heart and hard work. Thank you for letting us be part of your family’s story.

With gratitude,

Co-Founder & CEO

Dr. Amy Lee and child smiling together against a plain background

Medicine Meets Mom-Mode

I’ve spent years in clinical practice and academia, completing fellowships, teaching medical students, treating patients, and one thing has always remained the same: information overload. Everyone craves guidance and expertise, but sorting through information and figuring out what makes the most sense for your family can feel like a full-time job.

I’m triple board-certified in Internal Medicine, Medical Nutrition, and Obesity Medicine, and humbled by my toddler daughter every day. That’s how I can help Parasol families feel more confident: reviewing claims against peer-reviewed research, evaluating materials, and translating studies into guidance that makes sense when you're in the thick of it with little ones.

My mission: make sure every product meets the standard I'd expect for my own family. Rigorous ingredient vetting, designs informed by physiology, and clear answers to the questions parents are asking at 3am. No marketing spin, just products that genuinely support the bodies using them.

Signature of 'Doctor Amy Lee'

Chief Wellness Officer

Parasol's Mission

Parasol was built differently (and intentionally), without venture capital or outside investors shaping our path. We are self-funded, always prioritizing the growing families we serve.

Every decision, from choosing clean ingredients to using TCF, eco-conscious materials and thoughtful design, is guided by what keeps babies healthy, protected, and nurtured.

We believe in gentle care, genuine sustainability, and design that adds ease to everyday life. Because in the world of decision-making for your family, you deserve clearer choices.

What Makes Us Different

Every diaper is built for babies first, with careful focus on comfort, safety, and purity.